Tuesday, March 30, 2010

Don't let the tattoo client bite off more than he/she can chew

An important thing to remember as a young apprentice in the tattoo industry is customer's intentions change as the progression occurs. This means that when a new client comes in they are optimistic on their design concept and the size / complexity of that design. They have quality as a priority initially, but as the pain sets in so does the reality of the tattoo. Soon the optimism turns to a re-prioritization where the time you (the artist) are taking can almost seem to anger the clients.
This is very common and it is your job to do a few things:

1.) Don't oversell the tattoo. If you know it will take 6 hours, then tell them it will take 6 hours.
2.) Learn your clients. If your client is new (even worse is first timer or virgin) then you have to bring them back down to earth usually.
3.) Educate them, but don't belittle them.
4.) If the tattoo turns to resentment during the process, stay calm and work out a compromise - even if it means setting up a second follow up appointment.

Always make sure you get the deposit before they leave for the follow up or you might not see that client for a very long time. This is not so much as a business practice in getting the customer's money, as it is for the "you don't want someone walking around with bad art on their body that you did" sort of reason.

Keep in mind that these things happen, and it is your job to prevent them before they happen. Educate your new customers, they will thank you for it later!

No comments:

Post a Comment

Remember that a Tattoo Apprenticeship is the Best way to go...